The objective in apartment staging is to create a space in which a buyer can imagine living, which means paring down books and personal items. In this room, we changed the wall and trim colors to warm neutrals, bought a neutral rug, purchased new more luxurious feeling furniture and updated lighting. We placed the furniture in a new layout and had the mantle refinished.. The brick wall provides a lot of texture in this room, so keeping everything else simple was important. An apartment stager will see your apartment through the eyes of potential buyers.